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Running a profitable tutoring business can be difficult if you don’t play your cards right. Thankfully, there are some strategies and tips to use that’ll help you get an edge over your rivals. As a result, more students will contact you, you’ll get more work, and the money comes flooding in.
Here are three tips to help you get started on this journey while ensuring you make a lot of money:
Create a website
Every tutor needs a website. This is how people find you - if someone needs a tutor for anything, they’ll Google it. Without a site, nobody will know you exist. Don’t rely on socials or a Facebook page alone - you need to build a website.
It’s relatively easy to get things up and running, and you should be able to manage your site while teaching. If things get a bit too much for you, there are managed IT services you can call upon. As it shows here: https://www.campusworksinc.com/it-managed-services/ some of these services even cater to the education sector. You’ll have people managing your site while you focus on tutoring.
Set competitive rates & offer discounts
Most of the time, people will choose tutors based on pricing. If you are far more expensive than everyone else, you better have a good reason for it. In most instances, students won’t do any extra research to consider if it’s worth investing more money in your services.
Instead, you need to entice them with competitive rates. This doesn’t mean selling yourself short - you should still try to make decent money. Instead, you should run some competitive research to find what other tutors are offering. Take their prices and knock a little bit off. Then, you can offer a special discount for the first lessons. It draws in students as you offer the best deal, and then you let your services do the talking. Offer something like 3 lessons for the price of 1 and it gives you a chance to strike a relationship with students. When all three lessons are up, they’re more inclined to book future lessons at your standard rate because they trust you.
Promote your business as best as you can
A tutoring business can be one of the highest-earning work-from-home business ideas out there. However, you need to generate a constant stream of students. You should have so many students that you actually turn others away and create a long waiting list.
The trick to achieving this lies in your marketing. Yes, a website is the first step, but you should invest in SEO marketing services to drive your site up the rankings. This boosts visibility and credibility, immediately making more people click on the website. Create a strong social presence too - and don’t be afraid to pay for online ads. This is a brilliant way to drive traffic and leads to your site, boosting the chances of getting paying clients.
If you’re interested in starting a tutoring business, these three tips will help you get things off the ground. With a bit of persistence - and some excellent tutoring services - you’ll soon run a highly profitable business.
